$869.99 wow
Where did you hear it was 869.00?
Neptune Systems is overpriced, but they have the market... People will pay for it.
Im tempted to side with @amado in saying Neptune doesn't know about lighting but at the same time it's hard to judge how good this light will actually be without some numbers. If the performance of it is better than that gen 5 xr30, anyone who was already looking to buy those is tempted to switch over. Especially for the Neptune fanboy haha. The controllability with the apex seems unnecessary since lighting is not something that one plays around with too often. If you have extra aquabus cable spots open then sure, otherwise using it as a stand alone light with their app while plugged into an apex would probably be a thing as well.
I do agree entirely on the failure of Neptune to see the giant opening in the market for a lower priced light. But for a company that failed to keep that Apex Jr. in production this is not unexpected.